NASHVILLE, TENN.— Broadcast Music Inc. and iBiquity Digital have joined together for a new music initiative they call HD Radio Artist Spotlight, which is intended to both spread awareness of up-and-coming artists and HD Radio technology.
The initial artists involved in the program''s rollout are Charlie Worsham, Jon Pardi, Ashley Monroe, Due West, and Muddy Magnolias.
Alpine Electronics was the first outside brand partner to join the program and is currently part of the team supporting Charlie Worsham on this summer''s Brad Paisley tour.
BMI and iBiquity have previously collaborated to produce the Key West Songwriter Festival, CMJ Music Festival, SXSW, Crested Butte Songwriter Festival, as well as artist promotions.
“This is an opportunity to further connect the creative community with local digital broadcasters and expand music discovery through broadcast radio,” said iBiquity Digital Senior Vice President Joe D''Angelo. “HD Radio Technology provides broadcasters an additional opportunity to introduce new artists to their listeners through unique programming on HD2/HD3 channels.”