Encino, CA - May 8, 2007 - Bid4Spots is launching its reverse auction marketplace for radio airtime in the United Kingdom. Bid4Spots UK officially launches with its first auction in Q3 2007, and the weekly auctions will be held every Thursday. Bid4Spots UK is being advised by UK radio specialist Radio Works. Paul Mitchard, a UK radio advertising veteran, has been appointed to manage operations.
This new venture represents the third distinct marketplace for Bid4Spots'' reverse auction for last-minute radio airtime.
Bid4Spots'' U.S. marketplace for terrestrial radio is used by more than 2,300 radio stations nationwide, more than 1,300 advertisers and more than 260 ad agencies.