Washington - Sep 13, 2007 - The NAB announced the two winners of the NAB HD Radio Multicast Award. "The Studio C Channel" from KBCO-FM Denver and "Riff2" from WRIF-FM Detroit are the first stations to receive the award. The awards will be presented during the keynote address on Sept. 27 at The NAB Radio Show.
The HD-2 programming for WRIF-FM Detroit (owned by Greater Media) and KBCO-FM Denver (owned by Clear Channel) can be heard on the stations' respective websites.
The Studio C Channel
The NAB HD Radio Multicast Award was established to recognize stations utilizing HD Radio through innovative or groundbreaking programming on a multicast channel. Stations were asked to submit information including programming, on-air personalities, promotions and branding elements, as well as anything else that established the multicast channel with a separate identity from the main station. The winners were selected by a special task force, whose decision resulted in a tie for top honors.