WinMedia has recently assigned Pine Creek Tech as their sole distributor in India. Pine Creek Tech, based in New Delhi, is one of India''s leading suppliers of broadcast solutions in the country.
With this agreement, Pine Creek Tech will be distributing the full range of WinMedia products in India. Lately, WinMedia has deployed an energetic activity in the country and is expecting more business in this region. Among these high-profile projects is an installation for Airtel Digital TV. Thanks to WinMedia end-to-end programming and automation system, Airtel efficiently delivers 16 radio channels to the 20 millions of subscribers of its interactive service, called iMusicSpace, available on multiple platforms, including the Internet, mobile devices and TV. This new partnership of distribution and support comes at a time when digitization is drastically changing the market landscape and opening new opportunities for both TV and Radio broadcasters.