Dynamic data exchange between traffic a automation
Live Log is an extension of Myers' BXF integration between ProTrack and third-party automation systems. Leveraging the BXF protocols developed by SMPTE, Myers' advanced implementation features dynamic updating of running playlists. Live Log broadens the bi-directional, real-time exchange of data between ProTrack and the facility's play-to-air automation. It provides the ability to edit ProTrack logs and deliver them to automation in real-time. Users may view changes before republishing and receive confirmation receipts when the updates are accepted; and ProTrack will maintain a history of those modifications. Live Log permits users to make and track strategic business decisions within ProTrack. It improves operational efficiency through streamlined processes and enhances sales opportunities by extending log-closing deadlines with the ability to identify, react to and reschedule errant spots.
Do you have experience with this product? Share your comments below.