Beasley Broadcast Allies with Quu to Add Listener Interaction

Author:
Publish date:

Beasley Broadcast Allies with Quu to Add Listener Interaction

May 3, 2011 12:04 PM

Naples, FL, and Seattle, WA - May 3, 2011 - Beasley Broadcast Group has entered a strategic alliance with Quu to use Quu's suite of interactive content and technology systems across Beasley properties. In addition, Beasley has become a minority investor in Quu.

Quu is a radio content provider that enables listeners to immediately interact with on-air radio content and online content. Listeners will be able to purchase music from iTunes or Amazon, get play lists, artist information and song lyrics and view the music video of a song playing on Beasley stations. Quu content and technology will also enable Beasley's listeners to access mobile coupons and opt-in for unique advertiser promotions, interact with on air talent and receive alerts for station events.

Sonneborn Promoted to VP of Digital Design and Production at Beasley

Kimberly Sonneborn will oversee the company's digital projects, from conception to launch....

CBS Interactive Music Group, Tonefuse Partner on Ads

CBS Interactive Music Group's local and national sales force and its sellers representing Last.fm in the United Kingdom and Germany will be able to target advertiser's video campaigns across ToneFuse Music's websites....

Related