Audemat Group Acquires APT Broadcast Codec Division
Mar 18, 2009 12:10 PM
Bordeaux-Merignac, France; and Belfast, Northern Ireland - Mar 18, 2009 - The Audemat Group has acquired the broadcast equipment activities of the Northern Ireland Company APT. Previously, APT operated in two areas: APT Ltd for broadcast equipment and APT Licensing to license the Apt-x codec. APT Licensing will remain under the control of the historical shareholders.
Noel McKenna of APT and Bruno Rost of Audemat shake hands on the deal.
APT Ltd was sold by APT Licensing Ltd after a reorganization in the APT group in January 2009. APT Licensing remains focused on licensing the company's core intellectual property and audio coding algorithms (Apt-x). APT Licensing has said it will step up its focus on efforts to license Apt-x into consumer electronics applications and professional audio markets.
"The APT operational management will remain unchanged," states Jean-Baptiste Roux, newly appointed president to the APT board.
The new board of executive directors consists of Mark Weir as general manager, Kevin Campbell as sales director and Greg Massey as technical director. Jean-Baptiste Roux is appointed president of the board of Directors. Noel McKenna is the CEO of APT Licensing.
Audemat has agreed to continue to incorporate both the Apt-x and Enhanced Apt-x audio compression algorithms in the APT-branded range of hardware codecs and across the products of Audemat group.
Kevin Campbell joined the company in 2003 and has led the US office in Boston since 2007....
The companies will cross-promote in Spain, Portugal and France, and partner on projects in other parts of the world...