Interapt Launches new Mobile App for WFPK in Louisville
Aug 20, 2014 6:40 PM
Louisville, KY--Interapt has released a new version of their mobile app for radio stations in partnership with WFPK, one of the Louisville''s region''s most popular and respected radio stations. WFPK broadcasts adult alternative music as an independently-owned sister station to WFPL, Louisville's NPR affiliate under the Louisville Public Media partnership.
The new WFPK Radio Louisville mobile app provides several unique features to its users, taking advantage of recent improvements in mobile technology and smartphone features to maximize user engagement.
Beyond just live-streaming WFPK''s broadcast, the app provides resources such as a program schedule, a real-time station playlist, one-tap access to WFPK''s DJs, and an extensive on-demand archive of WFPK''s popular in-studio performances. The app is also integrated with popular audio streaming services Spotify and SoundCloud so that users can access WFPK's original content on those networks.
Other features of the app that utilize modern smartphone capabilities include: Push notifications that ping users when the app is closed while their favorite songs are playing on-air; an Instagram feed that pulls photos from the photo-sharing service that have a certain hashtag and displays them in the app with WFPK's custom branding; direct portals to WFPK event ticket purchases and integration of event dates with smartphone calendar apps; the ability to Favorite and purchase songs; social media integration that allows users to log into the app using their Facebook or Twitter account; and AirPlay integration that syncs the app's audio with any AirPlay-enabled devices within range.
To learn more about Interapt, visit http://www.interapthq.com