Measurecast Weekly Top 25 - 08/27 to 09/02 - Radio Magazine

Measurecast Weekly Top 25 - 08/27 to 09/02

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Measurecast Weekly Top 25 - 08/27 to 09/02

Sep 5, 2001 12:00 PM

The MeasureCast Weekly Top 25� (Monday, August 27 - Sunday, September 3, 2001)

LW

TW

StationFormat

Owner/Network

TTSL

Cume

1

1

MEDIAmazing
(Internet-only)

Listener
FormattedMEDIAmazing

131,433

39,794

2

2

Virgin Radio/1215 AM & 105.8 FM
(London)Adult AlternativeVirgin Radio New Media

123,211

23,731

3

3

ESPN Radio

Sports TalkWalt Disney Internet Group

92,865

14,695

4

4

Radio Margaritaville
(Internet-only)Classic RockRadio Margaritaville

75,857

14,665

5

5

WFXZ-FM/93.7
(Wilmington, NC)

Classic RockSea-Comm Media/
Warp Radio

53,659

6,709

10

6

3WK Undergroundradio
(Internet-only)

Alternative
Rock3WK

38,553

9,875

12

7

BeOnAir Rock
(Internet-only)

RockBeOnAir.com

37,571

6,051

7

8

Cablemusic Top 40
(Internet-only)

CHR/Top 40Cablemusic.com

34,436

8,014

8

9

Cablemusic Country
(Internet-only)

CountryCablemusic.com

28,216

5,328

6

10

Cablemusic Smooth Jazz
(Internet-only)

JazzCablemusic.com

27.647

4,541

17

11

WBLS-FM/107.5
(New York, NY)

Urban R&BInner City Broadcasting/
BroadcastURBAN.com/SurferNETWORK

27,590

3,438

15

12

KDYA-AM/1190
(Vallejo, CA)

GospelBaybridge Communications/Sheridan Radio

25,659

2,210

--

13

WEEI-AM/850
(Boston, MA)

Sports TalkEntercom/StreamAudio

25,227

5,560

16

14

WKXB-FM/99.9
(Burgaw, NC)

CHR/Top 40Sea-Comm Media/Warp Radio

24,550

2,677

11

15

Internet Radio, Inc. Top 40
(Internet-only)

CHR/Top 40Internet Radio, Inc.

24,548

12,080

13

16

Radio 13
(Internet-only)

MiscellaneousRadio 13 Network

24,546

12,225

9

17

Alice New Media
(Internet-only)

MiscellaneousAlice New Media

23,920

3,999

14

18

BeOnAir Alternative
(Internet-only)

Alternative RockBeOnAir.com

20,639

2,011

20

19

KNIK-FM/105.7
(Anchorage, AK)

JazzUBIK Broadcasting/Warp Radio

20,154

2,526

19

20

WKIE-FM/92.7
(Chicago, IL)

CHR/Top 40Big City Radio/ SurferNETWORK

19,494

3,490

18

21

Cablemusic Classical
(Internet-only)

ClassicalCablemusic.com

18,511

3,435

27

22

Christian Pirate Radio
(Internet-only)

Contemporary ChristianChristian Pirate Radio

17,431

2,765

22

23

KCRW-FM/89.9
(Los Angeles, CA)

CollegeSanta Monica College

17,428

4,003

23

24

Internet Radio, Inc. Urban
(Internet-only)

UrbanInternet Radio, Inc.

17,329

8,517

24

25

WCPE-FM/89.7
(Wake Forest, NC)

ClassicalEducational Information Corporation

16,377

2,245

Notes:
All reported stations stream through Globix, RealBroadcast Networks, SurferNetwork or a broadcaster's in-house servers.
1. Total TSL (Total Time Spent Listening) is the total number of hours streamed by the broadcaster in the reported time period.
2. Cume Persons is an estimate of the total number of unique listeners who had one or more listening sessions lasting five minutes or longer during the reported time period. This estimate is derived using an algorithm that takes into account unique media player GUIDs, unique IP addresses, and other variables during the reported time period.

Other facts for the week of August 27 - September 2:

  • 81% of all listening occurred between 5 a.m. Pacific and 5 p.m. Pacific.
  • The peak listening hour was 11 a.m.. Pacific (2 p.m. Eastern), with 8.75% of the day's listening.
  • 10% of the week's TTSL occurred over the weekend.
  • The peak listening day was Monday, August 27 with 20% of all TTSL occurring on this day.
  • The largest single age group listening to Internet radio last week: 25-34 year-olds (30%).
  • 56% of listeners were under 35; 26% were younger than 25, and 7% were over 55.
  • 70% of listeners were men; 30% were women.
  • Top streaming nations include the United States, the United Kingdom, Canada, Japan, France and Mexico.
  • 31% of U.S. listeners were from the South, with the Western U.S. accounting for 29%.

About MeasureCast, Inc.
MeasureCast, Inc. is the first company to provide Internet broadcasters, advertisers, and media buyers with true third-party audience size and demographic information with the MeasureCast Streaming Audience Measurement Service�. MeasureCast employs patent-pending Active Event Monitoring�, a unique server-side technology, to record the exact number of streams requested from Internet broadcasters' streaming servers. Accurate, secure reports are available to customers within 24 hours of a webcast via a password protected web site. MeasureCast supports Microsoft Windows Media Technologies, RealNetworks RealSystem servers and other proprietary streaming technologies. The company issues a weekly MeasureCast Top 25� list of Internet radio broadcasters, and a weekly MeasureCast Internet Radio Index�, which tracks the growth of on-line radio listening. For additional information and a demonstration, visit www.measurecast.com. Corporate headquarters is located at 921 SW Washington St., Suite 800, Portland, Oregon 97205.

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