MediaMobile Demonstrates DAB+ V-traffic in France

Mediamobile is offering proof-of-concept of its latest range of V-Traffic services on DAB+ by taking part in a pilot project for digital radio, launched by automotive manufacturer Continental
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RAMBOUILLET, FRANCE�Mediamobile is offering proof-of-concept of its latest range of V-Traffic services on DAB+ by taking part in a pilot project for digital radio, launched by automotive manufacturer Continental. The joint objective of this partnership � also involving the broadcaster VDL, Radio France, and local radio stations � is to deliver a practical illustration of the many advantages of DAB+ radio for the French automotive industry.

Continental''s full-scale experiment in Yvelines is designed to demonstrate how digital radio can provide a �high-definition� radio experience enriched with multimedia content � at the same time as improving drivers'' road safety and comfort.

For the experiment, Continental and its partners have set up a DAB+ radio network in Rambouillet, in the outskirts of Paris, featuring the necessary technical infrastructure needed to collect content and programs, perform encoding � and broadcast.

The broadcasted radio programs and information services are picked up by and displayed on the embedded Continental system.

In addition to providing high-quality sound and the accompanying multimedia content, Continental''s on-board system offers two V-Traffic services, based on the TPEG1 protocol:

� Maps displaying traffic flow, travel speeds and congestion.

� Traffic alerts, providing drivers with real-time information about accidents, road closures, roadworks, breakdowns and other incidents.

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