NDR Hosts DAB+ Seminars for Electronics Retailers - Radio Magazine

NDR Hosts DAB+ Seminars for Electronics Retailers

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NDR Hosts DAB+ Seminars for Electronics Retailers

Jul 9, 2012 10:11 AM, By Doug Irwin, CPBE DRB

Hamburg, Germany - Jul 9, 2012 - Perhaps having learned a lesson from its U.S. counterparts, German broadcaster NDR is hosting information seminars for digital radio geared for electronics retailers. Topics of the seminars will include:

� Introduction to Digital Radio: What You Need to Know
� What programs are there?
� How are the programs received?
� What are the other DAB+ services?
� What receiver features are new, and what they can do
� Marketing for digital radio
� Which device is right for your customer?
� What marketing campaigns are planned?
� What collaborations with manufacturers are planned?

Retailers will also be able to try the radios for themselves. The dates are as follows: Hanover, July 19; Hamburg, Aug. 1; Schwerin, Aug. 8; Kiel, Aug. 15. Participation is free, but registration is required.

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