RAB CEO to Keynote NAB Radio Show Luncheon
Aug 28, 2008 10:20 AM
Washington, DC - Aug 26, 2008 - Radio Advertising Bureau President and CEO Jeff Haley will discuss the future of radio during The NAB Radio Show Luncheon held Sept. 19 in Austin. The luncheon will also include the presentation of the National Radio Award, given this year to Bruce Reese, president and CEO of Bonneville International. During the luncheon presentation titled A Conversation about Radio's Future in a Digital World, Haley will discuss the digital opportunities that will promote the future expansion of radio.
Haley has played a major role in the Radio Heard Here initiative, a campaign recently established by the NAB, the RAB and the HD Digital Radio Alliance. The campaign is designed to showcase the advances in digital technology that have enhanced radio programming. Prior to serving at RAB, Haley managed marketing and sales teams across a variety of media platforms.
In 1989, Haley joined Time Inc. as a member of the launch team for Entertainment Weekly. He served as sales development manager and Midwest marketing manager before joining Children's Television Workshop (CTW) as group vice president. Haley is currently on the board of directors for the Ad Council and a member of the Arbitron Radio Advisory Council. He is also cochairman of the Radio Creative Fund (RCF), the governing body of the Radio-Mercury Awards.