RCS, Nokia Partner on Visual Radio
Oct 26, 2007 3:04 PM
White Plains, NY - Oct 26, 2007 - RCS is working with Nokia to roll out the Visual Radio experience to radio listeners and cell phone users worldwide. Visual Radio enables mobile device users to receive FM radio broadcasts with fully synchronized interactive graphic content.
Visual Radio users will be able to see real-time information on artists, upcoming concert dates and other music-related topics on the phone display while listening to FM broadcasts. The service allows interactivity with the broadcast, such as participation in listener competitions and promotions. The new enhanced version of the service also allows radio stations to transmit visual advertisements at the same time listeners hear the spots on radio.
In addition, RCS has released a new version of its Radio Show software to work with Visual Radio, so that the same rich content being seen on the mobile device will also appear simultaneously on multiple digital platforms including HD Radio and the Internet.
The new enhanced Visual Radio service is expected to be available in select cities in at least 10 countries by the end of the year. More info: www.VisualRadio.com.