StreamGuys Platform Automates Side Channels - Radio Magazine

StreamGuys Platform Automates Side Channels

StreamGuys introduces SGrecast, its new software-as-a-service platform. It is intended to help create podcasts, linear streams and dynamic on-demand content
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BAYSIDE, Calif.� StreamGuys introduces SGrecast, its new software-as-a-service platform. It is intended to help create podcasts, linear streams and dynamic on-demand content � online side channels for radio broadcasters.

SGrecast simplifies and enhances the process of creating podcasts by integrating tools and features necessary for multi-user, multi-publisher podcasting into a Web-based SaaS platform that can be activated anywhere. Because SGrecast is multi-seat software, many users can work simultaneously, and customers are given a login and password to access SGrecast from any networked location, and can immediately record and schedule content to expedite the creation and playout of side channels.

Broadcasters and content producers can create and publish any number of side channels from existing broadcast streams, including linear radio channels, of any length.

The automated toolset enables users to schedule recording and playout tasks, including in-stream metadata compatibility to trigger recordings, ad insertions and other events; and continuous, automatic content updates to existing side channels. For broadcast networks, precise, targeted scheduling tools enable stations to override national content with local streams.

SGrecast�s compatibility with Icecast servers allows broadcasters to efficiently syndicate linear streams and reach larger audiences. Audience reach is also amplified through automatic content transcoding ensures support for multiple formats, which enables reliable playout across all leading desktops, laptops, mobile devices and OTT players. In addition, SGrecast seamlessly integrates with RSS streams, ensuring a clean handoff to popular third-party podcast and streaming services such as Feedburner, Stitcher and TuneIn.

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