SYDNEY, Australia�In Australia, the number of new cars on the road equipped with DAB+ radios has tripled in the past year, helping to lift digital radio uptake to 25.3% of the population in the metropolitan capital cities of Sydney, Melbourne, Adelaide, Perth and Brisbane, according to new data released today by Commercial Radio Australia. (GfK Digital Radio Report 1, 2016; total cumulative audience Monday to Sunday, midnight to midnight, people 10+, listening via DAB+).
Reports showed 2.47 million listeners tuned into digital broadcasts of their favorite AM and FM stations each week, and 1.40 million listened to new digital-only radio stations.
More than 307,500 new cars were sold with DAB+ digital radio installed in 2015, up from 98,400 a year earlier, as more vehicle manufacturers upgraded the in-car entertainment systems offered in their new models.
Twenty-seven percent of new vehicles sold last year came equipped with digital radio, according todigitalradioplus.com/au.� More manufacturers have announced that the technology will be standard in many of their new range models, including the Porsche Cayenne, Toyota Prius i-Tech and Mitsubishi Pajero.
Joan Warner, CEO of Commercial Radio Australia, said digital broadcast radio was now standard in 80% of new carsin the UKandthe radio industry was reaching out to brands including Mazda and Hyundai to encourage them to start offering DAB+ in Australia. Warner said having DAB+ digital radio in cars, homes and mobile phones would ensure radio remains the most ubiquitous medium.� ��